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Paul Mabray
Paul Mabray

2.1K followers

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If you want a competitive analysis of Shopify vs C7 vs WineHub, please message me.

Mar 6
Mar 6

The Wine Industry Needs a Jeffrey Dean Morgan Character

We need more operational wine experts to call balls and strikes.

Jan 22
5
The Wine Industry Needs a Jeffrey Dean Morgan Character
The Wine Industry Needs a Jeffrey Dean Morgan Character
Jan 22
5

Digital Transformation — Step 1

Know thyself — Take Inventory

Jul 29, 2024
1
Digital Transformation — Step 1
Digital Transformation — Step 1
Jul 29, 2024
1

The Product Market Fit Trap

Assuming that you will be a successful company when you achieve PMF can lead to disaster.

Jul 23, 2024
The Product Market Fit Trap
The Product Market Fit Trap
Jul 23, 2024

Technical Debt & Total Cost of Ownership (TCO) for Regular Business

I’ve been meeting with a lot of wineries lately. Talking about their businesses, their digital initiatives, and more. What’s become evident…

Apr 28, 2024
Technical Debt & Total Cost of Ownership (TCO) for Regular Business
Technical Debt & Total Cost of Ownership (TCO) for Regular Business
Apr 28, 2024

A Tale of Two Writing Platforms

You may notice that I am writing in two places: here and on Substack. If you follow me on both, THANK YOU. I’ve chosen to split my time…

Apr 11, 2024
A Tale of Two Writing Platforms
A Tale of Two Writing Platforms
Apr 11, 2024

Digital Transformation — Step 0

The first step for digital transformation starts with “priming the pump.” To ensure you have the best way to ensure people from so many…

Apr 11, 2024
1
Digital Transformation — Step 0
Digital Transformation — Step 0
Apr 11, 2024
1

Entering My Feral Writing Era

It’s so good to be writing again. Thank you to all who have been patient with the absence of articles. It’s been a bit of a crazy two years…

Mar 1, 2024
Entering My Feral Writing Era
Entering My Feral Writing Era
Mar 1, 2024

Clubhouse, The New Hustle, and Less is More

Another new social platform is taking the industry by storm: Clubhouse. But a wine-tech leader, I’m reticent to promote it.

Feb 22, 2021
2
Clubhouse, The New Hustle, and Less is More
Clubhouse, The New Hustle, and Less is More
Feb 22, 2021
2

The 2021 DTC Vendor Flywheel

In 2020 was filled with unbelievable challenges, here’s how winery DTC vendors rose to the occasion

Jan 27, 2021
7
The 2021 DTC Vendor Flywheel
The 2021 DTC Vendor Flywheel
Jan 27, 2021
7
Paul Mabray

Paul Mabray

2.1K followers

Firestarter. Former CEO of Pix.wine. I also create content about the intersection of wine and tech at https://transformingwine.substack.com/

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